2nd
MAR

Google – the short history of a global revolution

Posted by Michael under Business Growth, Search

google 300x211 Google – the short history of a global revolution1998 – Google is founded by Larry Page and Sergey Brin who overturned the conventional search engine procedure of ranking results by counting how many times the search terms appeared on the page in favour of a system that analysed the relationships between websites.

2000 – it’s already the world’s largest search engine, having indexed a billion web pages

2002 – the new cost-per-click advertising model that Google introduces becomes its greatest revenue generator

2004 – floated. As Google shares hit the NY Stock Exchange, and investors see the historical income jump from $85 in 2001 to $1.5 billion in 2003, they make nearly a thousand Google employees into overnight millionaires.

2006 – the YouTube generation: Google buys YouTube for $1.65 billion, dwarfing the $580m that News Corporation paid for rival social networking website MySpace in 2005. The combined power of Google with YouTube, which shows more than 140 million videos daily, makes Google the biggest media giant the world has ever seen.

2007 – Google Street View premiers in five US cities but soon runs into protest in other parts of the world – such as being told by European Union data privacy regulators to warn people before it sends cameras out to take pictures for its maps and to shorten the time it keeps those uncensored photographs from one year to six months.

2010 – Google Buzz, the challenge to Facebook, is launched – will it become the future of social networking?

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