On Internet Business

Recruiting for Entrepreneurs

Posted by Michael under Business Growth, Entrepreneur Resources

It’s been estimated that small businesses spend around £69 million a year in the UK just on advertising, interviewing, induction and training new staff.

Small businesses, especially those that are entrepreneurial, also need to attract and retain high quality talent. But small enterprises often run into the problem of identifying suitably qualified and dedicated staff members because larger businesses outperform them in most forms of recruitment most notably on-campus events, word-of mouth referral and talent identification. In addition, larger companies offer stability, security and clear career progression.

So what can small businesses do to compete?

First, using human resources sites such as Monster and Careerbuilder can level the field on many standard areas of recruiting, although they won’t necessarily produce candidates for highly specialised positions.

Using your website as a recruitment tool is also a good way to identify talent in your industry – it’s a form of marketing that delivers the best results when combined with social media outreach to inform the likely candidate base about your company and the work ethos that you offer.

Start-up businesses may not be able to take advantage of career fairs at schools and colleges, but can benefit from taking part in structured curriculum-based information sharing such as giving talks on emerging technologies and fields of employment, this has worked well for the games and multi-media industries in particular. Offer your services as a speaker to local colleges who are training people who might become your employees – you can also offer an internship or work experience opportunity which is a good way of finding people who may later become employees.

Always be aware that the expense of hiring the wrong person is greater than the cost of recruiting the right one, and use techniques such as psychometric testing, effective interview techniques, and considering the personality fit that a candidate requires to work well in your organisation.

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