On Internet Business

The website I hate most – Ticketmaster.

Posted by Michael under Online Retail, Search

Ticketmaster are a market leader when it comes to event tickets which unfortunately means that I end up having to use their web site. I can’t understand why they have designed a site that is so unfriendly, time consuming and frustrating to use. The sequence for trying to buy tickets goes like this. 

1. Choose an event.
2. Select date.
3. Submit the number and type of tickets required.
4. Type in a difficult to read code (designed to foil bots).
5. Wait. In the case of some concert tickets this required 20 minutes, with the site repeatedly crashing.
6. Be told there are no tickets available for the performance. Return to step 2.

Any company that wanted to provide a decent user experience would show users ticket availability before they try and order them. I can’t believe how many times I have hit the submit button and how much time I have wasted to be told that there are no tickets available. 

 I wish I could find an alternative…….

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