On Internet Business

EDF pretends to be Green and British

Posted by Michael under Uncategorized

I have received this message from fellow EO member Robin Smith.

“2 years ago I created an icon to represent Dale Vince’s Green Britain campaign, it was used to acknowledge Gordon Brown’s debut as Prime Minister (“I’m all for a change of power” Dale Vince: back page Guardian). It has since developed into an identity for Ecotricity and, very recently, was emblazoned across Greenbird, the craft that broke the land speed record.

EDF, the 85% French Government owned nuclear power company, has ripped it off. They are using a Green union jack to promote Green Britain day, which is also a campaign we came up with for Ecotricity. There are posters and TV ads and even designer dresses all based on the Green Union jack. And it is making me actually feel ill. The longer it goes on the worse it gets, they are going to build and build this masquerade, knowing that they are so rich there is little we can do to stop them. They are not British and they are not green.

So, please, a favour. Complain to the advertising standards authority that this nuclear giant has stolen the identity of an independent British renewable energy company and that this is outrageous, unethical and un-British. It is an attempt to mislead the British public the company is clean, which it is not, that it is British, which it is not, and that it has climate change at heart, which it does not.

Here is the address. http://www.asa.org.uk/asa/how_to_complain/complaints_form/

Here is a site where you can show your support for the authentic green Britain campaign http://www.gbday.org/

If you are an EDF customer and you have 5 minutes to spare, maybe you would consider switching to Ecotricity https://www.ecotricity.co.uk/switch/step1-your-details/ which matches regional price, is british and is green and is run by a bloke who is fighting climate change.

You could also forward this mail to some friends if you think they’d be willing to help me out here.

You have the power to make change and it lives in the companies you support, and you have the power to stop huge rich political lobbyists take people seriously.

Thanks for reading and extra big thanks for acting”.

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